vera wang embrace digital assets

THE EMBRACE COLLECTION was born out of the desire to create a trio of sophisticated and feminine fragrances for women in their 30s. For the digital assets, we created an ingredient forward story infusing a personal touch by adding black and white photography.

Role: Creative Director

Art Direction: Brittany Peipert, Jordan Bostjancic  /  Photography: Jeffrey Bucari

FRAGRANCE / WOMENS / PACKAGING / DIGITAL

anjali_menon_vw_embrace_pkg
anjali_menon_vw_embrace_concept

CONCEPTUAL ONLY

anjali_menon_vw_embrace_grp
anjali_menon_vw_embrace_blue
anjali_menon_vw_embrace_pink
anjali_menon_vw_embrace_green

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